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After reading "The Christmas Carol", "Anne of Green Gables", "The Great Stone Face", "The Ice Princess", "Great Expectations"
총 5권의 영어 소설을 읽고나서의 독후감입니다.
"Monday 3pm composition class"
This is the story of an orphan called Pip. He lived with his older sister and her
husband, Joe who was blacksmith. One day, he met an escaped prisoner in the
middle of .. |
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1. 원문
The Lottery by Shirley Jackson
The Lottery
The morning of June 27th was clear and sunny, with the fresh warmth of a full-summer day; the flowers were blossoming profusely and the grass was richly green. The people of the village began to gather in the square, between the post office and the bank, around ten o clock; in some towns there were so many people that th.. |
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Cold Stone Cremery,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p ( 25Pages ) |
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Cold Stone CreameryThe Ultimate Ice Cream Experience
Contents
Market Analysis
S-T-P
4P
Marketing Strategy
Suggestions
Environment
As quality of life improves,
people started to enjoy dessert
Premium ice cream market
Market Analysis
Company
Cold Stone Creamery
The ice cream is mixed with
many types of different flavors of
the customer’s desire
on an actual.. |
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콜드스톤마케팅사례,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot, ( 28Pages ) |
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Cold Stone Creamery
Contents
1. Introduction
2. Environmental Analysis
3. Marketing Mix(4P) Analysis
4.STP(Segmentation, Targeting, Positioning) Analysis
5.Research Analysis
6. Recommended marketing program
1. Introduction
Introduction-Cold Stone Creamery’s Background
[Susan Sutherland Donald]
Cold Stone Creamery was founded in 1988 by Don and Susan Sutherland in Tempe.. |
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1.원문
The Wild Swans at Coole
The trees are in their autumn beauty,
The woodland paths are dry,
Under the October twilight the water
Mirrors a still sky;
Upon the brimming water among the stones
Are nine-and-fifty swans.
The nineteenth autumn has come upon me
Since I first made my count;
I saw, before I had well finished,
All suddenly mount
And scatter wheeling in great b.. |
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Marketing
COLD STONE
overview
problem solution
conclusion
perceptual mapping
COLD STONE
Introduction of Company
Compare with other brands
Why did we pick it
COLD STONE
Introduction of Company
established at Arizona in 1988.
Name means cold granite stone tablets and Creamery means
dairy farm that produces fresh milk.
Customer can choose base ice cream and mix it with to.. |
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1.원문
She Dwelt among The Untrodden Ways
She dwelt among the untrodden ways
Beside the springs of Dove,
A Maid whom there were none to praise
And very few to love:
A violet by a mossy stone
Half hidden from the eye!
--Fair as a star, when only one
Is shining in the sky.
She lived unknown, and few could know
When Lucy ceased to be;
But she is in her grave, and, oh,
.. |
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1.원문
Break, Break, Break
Break, break, break,
On thy cold gray stones, O Sea!
And I would that my tongue could utter
The thoughts that arise in me.
O, well for the fisherman's boy,
That he shouts with his sister at play!
O, well for the sailor lad,
That he sings in his boat on the bay!
And the stately ships go on
To their haven under the hill;
But O for the touch o.. |
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<<단행본>>
국방부 정훈국 전사편찬위원회 1951 한국동란 1년지: 1950 -1951 국방부
I.F.Stone 1952 The Hidden History of the Korean War (NewYork;Monthly
Review Press) ; 1988 秘史 한국전쟁 신학문사
전성관 1953 판문점의 비사 평문사 |
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1.원문
Ozymandias
I met a traveller from an antique land
Who said---Two vast and trunkless legs of stone
Stand in the desert . . . Near them, on the sand,
Half sunk, a shattered visage lies, whose frown,
And wrinkled lip, and sneer of cold command,
Tell that its sculptor well those passions read
Which yet survive, stamped on these lifeless things,
The hand that mocked them,.. |
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광고의 변천 과정
1. 들어가며
프랭크 프레스브리가 쓴 ‘광고역사’ 책에는 ‘로젯타의돌(The Rosetta Stone)’에 관한 이야기가 있다. 이 돌은 나폴레옹의 군대가 이집트를 침공했던 18세기 말년에 서양인들이 로젯타라고 이름 지은 고을에서 발견했는데 지금은 대영박물관에 전시되어있다. 이 돌은 기원전 196년 이집트 왕의 직위 1주년을 기념키 위해 전국에서 모여든 승려들의 총회 의결을 기록한 것인데.. |
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The Reverse positioned marketing
-Face the mainstream
[Index]
Ⅰ. Introduction
1.1 The reason why we chose this topic
1.2 The concepts and definitions of the Reverse positioned marketing
1.3 Comparison with existing marketing strategies
Ⅱ. Body
The cases of the Reverse positioned marketing
2.1 JetBlue Airways
2.2 In N Out Burger
2.3 Google
2.4 IKEA
Ⅲ. Conclusion
3.1 C.. |
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파괴형혁신-The_North_Face,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p ( 16Pages ) |
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파괴형혁신사례
The North Face
Index
1. The North Face 소개 및 시장현황
2. 파괴형 혁신 사례, The North Face
(1) 타사와 비교분석
(2) 세분화 시장에서의 성공전략
3. 파괴형 혁신 유지전략
(1) 짧은 신제품주기를 활용한 40~45일 단위의 신상품 출시
(2) 클래식한 디자인추구
(3) Concept store
(4) ‘도전’이라는 culture code 를 바탕으로 한 문화마케팅
4. 앞으로 나아갈 방향
(.. |
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THE_FACE_SHOP,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p ( 41Pages ) |
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자연에서 찾은 아름다움 THE FACE SHOP
지하철 화장품 전쟁
THE FACE SHOP 지하철매장 매출액을 늘이기 위한 보고서
그 규모가 점점 확대되어가고 있는 저가 화장품 시장에서 매일같이 좀 더 치열해지는 경쟁에서 살아남기 위해 하나의 블루오션인 The Faceshop 지하철 입점 매장을 중심으로 마케팅 조사, 발표.
자연에서 찾은 아름다움 THE FACE SHOP
SUMMARY
자연에서 찾은 아름다움 THE FACE SHOP
목차
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▣ 영화 ‘위대한 개츠비(The Great Gatsby)’를 보고나서…
이미 수업시간에 한 번 봤었지만 기억이 가물가물하여 가까운 비디오 가게에서 이 영화를 거금() 천원을 주고 빌려왔다. 비디오가 상, 하 2개로 나뉘어져 있길래 순간 긴장했다. 학교에서 봤을때는 그렇게 길게 느끼지 않았었는데... 그러나 다행히도 약 140분 짜리 영화를 단지 두 개의 테이프에 나누어 놓았을 뿐이었다.
집에서 혼자 이 영화를 보.. |
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