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ibm,영문,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p
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Using Cooperative Strategies
at IBM
Contents
Contents
Using Cooperative Strategies at IBM
IBM
IBM’s 350,000-plus employees design, manufacturer, sell, and service advanced information technologies such as computer systems, storage systems, software, and microelectronic.
International Developments
Mergers and Acquisitions
Cooperative strategies
By cooperating with other companies, IBM is able to leverage its core competences to grow and improve its performance.
Cooperative strategy of IBM
Cooperative strategy
IBM finds itself working with a variety of firms in order to deliver products and services.
However
IBM has specific performance-related objectives it wants to accomplish as it engages in an array of cooperative arrangements.
Some of the firm’s cooperative relationships are with competitors.
Cooperative strategy of IBM
In late 2007, IBM teamed with longtime computing rival
Sun Microsystems
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IBM기업소개,IBM의 역사와초창기의성공,IBM의 .. |
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국제인적자원관리,글로벌인재경영사례,IBM의 한.. |
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Dell과 IBM의 BCG GE Matrix,Dell과 IBM 기업분.. |
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IBM기업경영,경영혁신,마케팅,브랜드,브랜드마.. |
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IBM,기업분석,마케팅전략,마케팅,브랜드,브랜드.. |
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IBM경영혁신사례,IBM실패사례,IBM성공전략,브랜.. |
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다국적기업,기업의다각화전략사례,IBM의 M A,브.. |
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IBM기업혁신사례,IBM기술혁신,IBM혁신경영사례,.. |
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아웃도어시장,K2,네파,노스페이스,밀레,마케팅,.. |
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글로벌 IT 기업의 특허전략,구글 애플 IBM 특허.. |
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국제인적자원관리,IBM의현지화 성공사례,루이스.. |
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서비스마케팅사례,마케팅,브랜드,브랜드마케팅,.. |
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쿠쿠_마케팅,마케팅,브랜드,브랜드마케팅,기업,.. |
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IBM의 위기와 위기의 원인, IBM경영전략사례,브.. |
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2014.07.11
9페이지
