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전체
(검색결과 약 16,668개 중 54페이지)
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Agenda
Industry Analysis
International Expansion of HT
Strategy Recommendation for HT
CAFE MONTMA
Agenda
Introduction
Problem Objective
Diagnosis the Way Forward
Conclusion
CAFE MONTMA
‘2011 BUSS252 Marketing Research
1. Introduction
Patissier Montma Cafeteria
Location_ Basement of Anam Stat.
Open : Late 2009
Type: Window Bakery
Products
Bakery, Cookie, Beverage, Cafe
Fran.. |
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Marketing Plan for Panda Express
Contents
Overview of Panda Express
Mission Statement
Internal Analysis
SWOT / Portfolio of Current Products
Situational Analysis
STP / Competitive Analysis
Marketing Strategy
4P Mix
Overview of Panda Express
Since 1983
Fast Casual Restaurant Chain Serving American Chinese Cuisine
1317 Restaurants
No MSG
Higher Paid
Mission Statement
Deli.. |
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코카콜라,콜라마케팅,콜라역사,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p ( 39Pages ) |
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History
Environment Analysis
Industry Structure Analysis
SWOT Analysis
Target Positioning
4P - Product/Place/Price
Promotion
Conclusion
Founded: 1892
Headquarters: Atlanta, Georgia, United States
Area Served: World wide
Key People: Muhtar Kent(CEO)
Revenue: USD 35.119 billion
Business reach: over 200 countries
Products: Coca-Cola, Carbonated drinks,
Other non-.. |
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韓國에서 企業間下請去來의成果에 관한 硏究
洪長杓(산업경제학과 전임강사)
A Study On the Performance of Inter-firm Sucontracting in Korea
ABSTRACT
This paper aims to evaluate inter-firm subcontracting in Korean automobile industry. For this purpose, the subcontract price and productivity of subcontractors in automobile parts industry are investigated. The results are as f.. |
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Becoming Hwangjinyi
CONTENTS
. Selected reasons and introduce to
[Seoul Milk]
Ⅱ . Environment analysis
Ⅲ . Marketing strategy
Ⅳ . Future prospects and the expected effects
Ⅴ . Reference
. Selected reasons and introduce to [Seoul Milk]
1. Why does Group 8 select Seoul Milk Cooperative
a. One of the issue companies in this year
Seoul Milk writing the date of manufactur.. |
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AFTER-SERVICES AGREEMENT
* 당사가 판매한 제품에 대하여 현지 회사에 A/S를 의뢰하는 경우
* FEE의 지급, 부품공급시 유/무상여부등은 상황에 따라 적절히 조정
This agreement made this ( )day of (), 200- by and between ABC Company Ltd.,a corporation duly organized and existing under the laws of the Republic of Korea and having its principal office at ___ (ABC) and (상대방 당사.. |
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Dear Mr. James,
We meet the dealers every year to inform them of '○○○'s new direction and products. This year's event will be held at △△ Hotel on Thursday, 31 July from 9.00 AM to 1.00 PM.
We cordially invite you to attend this event. It would be a good opportunity to meet the dealers and to know about the issues facing the industry. I attach a copy of the program for t.. |
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Franchise Agreement
프랜차이즈 계약은 Distributorship계약과 비슷한 측면이 있긴 하나 본질적으로 다르다. 이들의 차이점을 들어 본다면 다음과 같다. 프랜차이즈 계약은 기본적으로,① 상표, 서비스마크 등으로 대표되는 비즈니스체계를 기초로 함. ② Franchisee는 franchiser의 brand 및 goodwill을 이용하여 당해 사업의 운영을 영위하되, brand등의 사용 및 영업지원 등에 대하여franchise 대가를 .. |
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애플 ( 23Pages ) |
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Apple. Inc
Contents
◈ History
◈ Mission Statement
◈ About CEO
◈ Current Products
◈ S T P Strategy of iPod
◈ Marketing Mix Strategy
◈ Competitors
◈ Expanding into Korea market
◈ Recent Issues
◈ Conclusion
[ History ]
1976 Steve Jobs and Steve Wozniak finish work on a preassembled computer circuit board. It has no product keyboard, case, sound, or graphics. They cal.. |
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마케팅 POWER P G의 전략
마케팅의 교과서 P G의 전략 분석 P G의 마케팅
REASON
Situation Analysis
INDEX
P G Marketing Kingdom
12
Examples
3
P G
P G
1
P G 기업 전반에 대한 소개
COMPANY OUTLINE
PRODUCT
MISSION VISION
MANAGEMENT PHILOSOPHY
GLOBAL COMPANY
P G
P G는 세계적으로 성공한
기업이며, 마케팅으론 독보적인 기업이다.
MORE THAN 3 HUNDRED BRANDS
140 DIFFEREN.. |
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LICENSE AGREEMENT
THIS AGREEMENT, made and entered into on this 7th day September, 2002 by and between Mr. Gil-Dong Hong, the president of ABC Company, having its main office and place of business at (주소기재) (hereinafter referred to as Licensor) and Mr. Nakamura, a Japanese having his main office and place of business at (주소기재) (hereinafter referred to as Licensee)... |
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SERVICE AGREEMENT
국제간의 일반 용역거래에 관한 계약서임. 복잡한 내용으로 구성되는 고도기술부분의 용역계약과는 달리 비교적 간단한 조항들이긴 하나, 통상적인 일반용역계약에서 참조할 수 있는 계약서 형태로 볼수 있음. 거래의 구체적 내용에 따라서 각기 다를 수 있겠지만, 통상의 용역계약이라면 제공될 용역의 내용, 용역제공기간,용역대가 및 지불방법, 비밀유지의무 및 기타 필요한 일반조항.. |
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국제 유통전략
국제마케팅믹스 전략
2
유통(경로)의 전략적 의의
개념
- A set of interdependent organizations involved in the process
of making a product or service available for
use or consumption
유통전략의 효율성/차별화를 통한 경쟁력 확보
마케팅 믹스(제품, 가격, 촉진, 유통)내의 상대적 중요성 증가
long-term decision (변경 곤란)
국제 유통전략
3
중간상의 존재 근거
접.. |
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U N I Q L O
Contents
INTRODUCTION
INSIDE OUT
OUTSIDE IN
ANAYSIS
CONCLUSION
INTRODUCTION
Research Subjects : 20s
Place : University
The Total : 62 people
the proportion of males to females :
49%
51%
1.INTRODUCTION
Uniqlo’s Image
Most people think Uniqlo is no burden of its brand
1.INTRODUCTION
buying defined factors
UNIQLO has the advantage of low prices
1.INTRODUCTION
The.. |
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