구글마케팅전략,구글서비스마케팅,구글분석,Google,google분석

Introduction

Service Strategy

SWOT Analysis

Success Factors

Porter s 5forces

Conclusion
content
Mission
Google’s mission is to organize the world‘s information and make it universally
accessible and useful
Quick facts
What’s a Google
Googol is the mathematical term for a 1 followed by 100 zeros.
Google s play on the term reflects the company s mission to organize
the immense amount of information available on the web.
“The perfect search engine,” says cofounder Larry Page,
“would understand exactly what you mean and give back exactly
what you want.”
Google philosophy
Google services
Google has been busy!
M A
Aggressive M A
Google empire
M A LIST
core service
Customer
Watch heaps of movies
Share own video

Video publishers
Link with pay-system
or homepage

Advertisers
Spend low money
Get lot’s of attention
Reduce competiter’s service rate

Get synergy effect
Low cost

Low power
Map of Google’s territory
....

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