Cranberry_Case,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례

Cranberry Case

Table of Contents
1. Problem Recognition
2. Short-term suggestions
3. Long-term suggestion
4. Lessons

Problem Recognition
Problem 1: Color Grading System

No. 2B
No. 3
Short-term Suggestion 1
$225
The cost of educating the chief berry receiver
$10,000
The cost of installing
a light meter system
Alternative 1: Educate the chief berry receiver
....

[pptx/pdf]Cranberry_Case,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례