풀무원,풀무원마케팅,풀무원기업분석,풀무원마케팅전략,생수시장,생수마케팅(생수영문마케팅,영문마케팅,영문판)

PULMUONE WATERS
TABLE OF CONTENTS
INTRODUCTION
INTRODUCTION
YES.

First, the drinking water market is growing.

Second, the certainty of Pulmuone Waters’ profitability in the long run comes from its financial statements.
INTRODUCTION
SOURCE: The National Statistical Office, 2009 Food Statistics
First, the drinking water market is growing.
Sales revenue comparison
Korean drinking water industry
INTRODUCTION
Second, the certainty of Pulmuone Waters’ profitability in the long run comes from its financial statements.
INTRODUCTION
Second, the certainty of Pulmuone Waters’ profitability in the long run comes from its financial statements.
External Analysis
Growing Water Industry(General Environmental Analysis)
Foreign Competitors(Competitive Analysis)
Foreign Competitors(Competitive Analysis)
Domestic Competitors(Competitive Analysis Continued…)
Internal Analysis
INTERNAL ANALYSIS
Firm Infrastructure: Planning, Finance, MIS
Technological development
Human Resource Management
Inbound
logistics
....

[pptx/pdf]풀무원,풀무원마케팅,풀무원기업분석,풀무원마케팅전략,생수시장,생수마케팅(생수영문마케팅,영문마케팅,영문판)