스마트폰,올레,kt,LTE,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p

Marketing
로
CJ도 왔다
1. Market Conditions -------------------------------------
2. Opportunity analysis ----------------------------------
3. Product(1) ------------------------------------------------
4. Product(2) ------------------------------------------------
5. Promotion ------------------------------------------------
6. Market share plan -------------------------------------
7. Summary -------------------------------------------------
8. Q A -------------------------------------------------------
2012-06-04
1
2 ~ 6
7 ~ 9
10 ~ 13
14 ~ 17
18 ~ 19
20
21
22
Market Conditions
- ’12. 5. 15 LTE Members 5Million Exceed
2012-06-04
2
Market Conditions
KT LTE Market Conditions
▷ LTE Commercialization Problem(Latecomer, Network)
2012-06-04
3
Market Conditions
KT LTE Market Condition
▷ SKT vs KT Frequency auction
→ KT 2G Service Termination(Criticism From Consumers)
2012-06-04
4
Market Conditions
....

[pptx/pdf]스마트폰,올레,kt,LTE,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p